Monday, July 27, 2009

Retail Grumpiness, Wholesale Unhappiness

John Petric is a music critic for one of Columbus's alternative newspapers, The Other Paper. He also apparently has spent too much time working in retail, primarily in a record store (shades of the movie High Fidelity). In his rant in last Thursday's edition of the paper, he takes off on his customers. At first I was amused, then I was dismayed how much his caterwauling reminded me of the way we talk about library users.

Bottom line: if your store is set up to make your users feel stupid, and if you use your own jargon instead of speaking their language, don't be surprised if they don't come back.

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