Kidfresh is finally on the ball with making healthy food available for people on the go. Of course, the travelers are intended to be pint-sized, but I couldn't resist the lure of a dinosaur-shaped sandwich. I mean, who wouldn't want to eat a (whole wheat) and (organic) cheese T-Rex for dinner? (Spotted at the JFK airport).
Is there a message in here for libraries?
Fun packaging, smart product, right placement.
Get these 3 things right, and you're 95% of the way there.
That and do you stock these at your library cafe? Could you? (Especially on storytime days for publics?) (Or at Exam time for academics?)
5 comments:
that's good. nowadays we really need to eat healthy food.
Kidfresh's stuff is the best! I love it.
I dunno, at a dollar an ounce and all that packaging I think I'll leave the thing in the machine and wait until I can buy a piece of (probably over-priced) fresh fruit someplace.
True enough. I hope the healthy, fresh food movement takes on enough life that it isn't always the more expensive option. Wouldn't that be nice?
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