Monday, September 27, 2004

Doing The Numbers

A theme developed all by itself.

From the Hot Bytes E-Newsletter (this is put out by the E-Content Institute by-weekly). They do a poll every issue and these are the results from the question in the last issue.

When seeking to purchase content services or software where do you first turn for information?
Vendor's web site - 28 %
Contact local sales - 0 %
Colleagues - 72 %

Interesting....and those of you with perfect recall will remember we wrote this in the last chapter of the E-Scan.

It is human nature to seek information and advice as close to oneself as possible. This advice may live within a circle of family and friends, a personal library, and other reliable “close” resources, such as the Google search box that is so conveniently located on many browser tool bars. “There is a lot of groundwork libraries can lay that would be invisible, and we can stand at the ready as a trust circle when further service is needed. The unanswered question is how to move our circle closer, in a person’s network, at the level of their need.”
(The end quote is from Jenny Levine whom I interviewed for the Scan)

And finally, from September 25 The Hindustan Times.com, UK edition:

"A recent survey reported in newspapers last week revealed that the young in Britain have begun to believe in horoscopes like never before. Three thousand people were polled, and two-thirds of them said that they believe horoscopes are true. Significantly, only one-third believed the Bible to be true."